This was my strategy when I started as a personal trainer. It’s my second career and the philosophy was simple – acquire as much knowledge and skill as possible, exude my true passion for fitness.
Looking back on it, that wasn’t much of a business plan. Maybe I should’ve consulted with the guys who created Angry Birds.
Truth be told, that plan worked really well. But there does come a time when you want to up your game. To go from a trainer getting paid by the hour to a small business owner (even if you are it’s only ‘employee’) maximizing your knowledge and efforts. All the while building your reputation in the health and fitness community. If that’s where you’re at in your career and you want to get to the next level, this article is for you.